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ESPN BET advertisements may air during these shows, but cannot be displayed to the audience. Rogers noted that ESPN is taking steps to ensure this does not happen with any network shows on a college campus, or at a stadium or arena in which a college audience is expected.ĮSPN programming on college campuses, or in a situation where a large college audience is expected, will be prohibited from promoting, soliciting, or mentioning ESPN BET to the in-person audience.

It also targeted individuals under the age of 21 in the same way during the show. During the show, Barstool advertised its Barstool Sportsbook by promoting pre-registration for the sportsbook, including bonus cash and “mycash” rewards for PENN Entertainment casinos.

Guidelines in Place for Live College ShowsĬhris Rogers, PENN Entertainment’s Chief Strategy Officer, opened the meeting with ESPN’s plan to comply with state regulations regarding promotions of ESPN BET during live colleges shows on campus and off.ĭuring PENN Entertainment’s previous partnership with Barstool Sports, the MGC had concerns over an incident with the Barstool College Football Show at the University of Toledo’s campus. The MGC will review and potentially vote on final approval of ESPN BET’s house rules in a meeting tomorrow. The commissioners were looking for answers as to how ESPN would dictate sports betting discussions during on-air content and live events at college campuses. The Massachusetts Gaming Commission (MGC) this morning met with PENN Entertainment representatives to discuss concerns ahead of ESPN BET’s launch next week. Questions still remain about how ESPN will handle sports betting discussions on air, but ESPN BET will still likely launch in Massachusetts on Tuesday, Nov. ESPN will not promote the sports betting app during live college shows.Commissioners still have concerns about ESPN on-air personalities discussing sports bets.The Massachusetts Gaming Commission met with PENN Entertainment reps to discuss concerns before ESPN BET’s Nov.Mandatory Credit: Eric Canha-USA TODAY Sports

Boston, Massachusetts, USA Boston Celtics guard Payton Pritchard (11) reacts to game play against the Philadelphia 76ers during the second half at TD Garden.

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